Canyon Club Brewery came to us with a strong vision: a brewery that feels like home for Moraga, Danville, and the surrounding trails-and-small-town crowd. Our role was to give that feeling form. We began with their beer program, creating a series of label designs that are warm, bold, and distinctly Canyon Club—each one telling its own story while still fitting within a recognizable brand system.
Next, we built a website that reflects the brewery’s welcoming, neighborhood ethos while also supporting real business needs: rotating tap lists, event calendars, private bookings, and easy access to both locations. Finally, we expanded the brand to merch and taproom goods—designing apparel and accessories that became part of the local uniform. Today, Canyon Club isn’t just a brewery to visit—it’s a brand people identify with, represent, and rally around.