DNA Genetics is a renowned cannabis seed company with a global reputation for breeding top-tier cannabis strains. Established in Amsterdam in 2004 by Don and Yarkoni, DNA Genetics has earned numerous awards for their exceptional genetics, including High Times Cannabis Cup victories. They are known for their meticulous breeding techniques, which emphasize potency, flavor, and unique characteristics. DNA Genetics has a diverse catalog of strains that cater to various preferences, from classic favorites to innovative hybrids. Their commitment to quality and innovation has made them a respected name in the cannabis industry, with a dedicated following of cannabis enthusiasts and growers worldwide.

We were fortunate enough to work with DNA to help conceptualize what the future of the brand could look like.